Maayan Adam

When Maayan Adam started the "Mami" club with a personal investment of 700,000 shekels, many brands were skeptical of her unconventional methods. Today, two and a half years later, the club has 400,000 members, its own credit card with 20,000 customers, and comprehensive operations spanning real estate and vehicles. CEO Ofir Yosef notes: "We are not looking for an investor, but we are open to...

Television presenter and media personality Maayan Adam was shocked to discover that not a single party is headed by a woman ahead of the upcoming elections. In a poignant social media post, she calls for soul-searching: '50% of the population and not even 1% of leaders?'

Maayan Adam shared with her hundreds of thousands of followers the nerve-wracking moments after her toddler daughter required urgent medical tests and a likely upcoming surgery.

Recently, the "Mami" consumer club, owned by the media personality and entrepreneur, reached a significant milestone by joining the world of credit cards. Now, Maayan Adam and the company are recruiting additional staff members to join the team behind the scenes.

Maayan Adam discussed her relationship with Miri Regev, her successful business, the pain of losing her sister, and her controversial take on money: "If you want to walk with your child on the promenade, you need half a million shekels. Money is not a goal, but a powerful tool that truly buys happiness."