Roberto Ben Shushan and Rotem Gur End Decade-Long Modeling Partnership

Modeling agents Roberto Ben Shushan and Rotem Gur end a decade-long partnership as Gur acquires Ben Shushan's stake in the R&R modeling agency for two million shekels.

Source:ICE
Roberto Ben Shushan and Rotem Gur End Decade-Long Modeling Partnership
Illustration WireIsrael: AI Generated

One of the most prominent partnerships in the Israeli fashion industry has officially come to an end as modeling agents Roberto Ben Shushan and Rotem Gur part ways after a decade of collaboration. Gur has acquired Ben Shushan's stake in the R&R modeling agency for an estimated two million shekels, becoming the sole owner of the firm.

R&R Agency and Sole Ownership

Under the finalized buyout agreement, Rotem Gur takes complete control of R&R, which represents leading local and international fashion names such as Sofia Mechetner, Dorit Revelis, and Noam Bohadana. The agency was originally established as a joint venture focused on international modeling management under Gur's operational leadership.

"The professional paths of the two in this specific joint venture are parting completely, with each continuing to develop their respective business operations."

The Future of Roberto Agency

It is important to note that the established Roberto Agency continues its operations as usual under the sole and full ownership of Ben Shushan as a completely separate business. Ben Shushan's mother agency continues to represent major entertainment stars, singers, presenters, and models, including pop superstar Noela Kirel and singer Asher Cohen, alongside numerous other leading artists.

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