NEXT 2026 Music Shows in Israel Projected to Earn Millions in Profits

The NEXT 2026 music show has firmly established itself as one of the most profitable and sought-after entertainment events in Israel's cultural landscape. Ticket sales reveal a near-complete sell-out across 13 massive performances scheduled in two main locations: the National Stadium in Ramat Gan and the Pais Arena in Jerusalem.

At the Ramat Gan Stadium, which holds a capacity of 15,000 seats, all 7 performances scheduled for October are completely sold out. Similarly, in Jerusalem, 6 shows are planned for December, where 5 performances are already sold out and only a few tickets remain for December 7. The Jerusalem arena holds approximately 11,000 seats.

Financial Success and Revenue Projections

The official pricing scale features a wide range of ticket tiers: starting with discounted upper-tier tickets at an opening price of 199 shekels, mid-tier central seats ranging from 289 to 389 shekels, and premium golden ring tickets reaching a peak price of 499 shekels.

Assuming full capacity across all 13 shows, the total audience is expected to reach 170,000 to 190,000 attendees, generating direct ticket revenues of 43 to 47 million shekels.

Adding commercial sponsorships, brand partnerships, and merchandise sales estimated at an extra 5 to 7 million shekels brings the total project revenue to roughly 50 to 54 million shekels. After accounting for heavy operational costs including venue rentals, advanced staging, security, and top-tier artist salaries, producers are expected to net an impressive profit of 20 to 23 million shekels.