Fox Group Announces Massive 50% Discount Event for Dream Card Members
Fox Group has announced a major 50% discount sales event for Dreamcard VIP holders across leading fashion, sports, and lifestyle brands from October 11 to 17, 2026.
Retail giant Fox Group has announced a massive sales event for its Dream Card loyalty club, offering steep discounts of up to 50% across its leading fashion and lifestyle brands.
The promotional week is scheduled to take place from October 11 to October 17, 2026, exclusively for Dreamcard VIP credit cardholders and new applicants.
Major Discounts Across Top Brands
The flagship promotion provides a 40% discount on a wide array of popular brands, including Fox, Fox Home, American Eagle, Aerie, Billabong, Children’s Place, Mango, Terminal X, Quicksilver, Shilav, Ruby Bay, Itay Brands, and Sunglass Hut.
In addition, cardholders will enjoy a 30% discount at international sports and lifestyle chains Foot Locker and Flying Tiger Copenhagen. The highest discount of the event will be offered at the Laline cosmetics and lifestyle chain, where customers will receive a full 50% off.
"Dream Card has transformed the Israeli retail landscape since its inception, offering unprecedented savings and integrated benefits to millions of loyal consumers nationwide."
Enhanced Cash Back Rewards
Beyond direct point-of-sale discounts, club members will continue to benefit from an increased accumulation of 15% cash back on purchases made at participating brand outlets during the promotional period.
Launched in late 2013 by the Fox Group, the Dream Card club consolidated multiple brand loyalty programs into a single powerhouse. In 2018, the group partnered with Max to launch the Dreamcard VIP credit card, further cementing its dominance in the Israeli retail market.