Drushim Launches AI Career Platform as Tech Jobs Shift to Traditional Sectors
Israeli job board Drushim has launched an AI-powered career platform featuring personalized matching and resume-free applications. The launch comes as tech roles shift toward traditional sectors.

Amid a wave of layoffs and ongoing instability in the high-tech sector, the Israeli job board Drushim (by Yad2) has launched a new career management and job search platform. The upgraded service features AI-based personal profiling, personalized job matching, resume-free applications, and tailored professional training recommendations. According to the company, the platform is designed to guide both job seekers and employers through the recruitment process rather than simply displaying listings similar to past searches.
AI-Driven Career Profiling
The onboarding process on the new platform is structured as an interactive AI-based conversation. The system maps out the user's skills, experience, and preferences—such as hybrid work, remote options, or full-time employment—as well as their professional aspirations. This data is synthesized into a personal profile used for precise job matching.
Based on this profile, the matching engine cross-references user data with market demands to provide insights and tailored job opportunities. Additionally, the site includes a resume-building tool and allows candidates to apply for jobs using only their platform profile, eliminating the need to upload a separate CV file.
To help candidates bridge professional gaps, Drushim will also suggest specific training programs, courses, and academic institutions based on their profiles. The launch is accompanied by a complete rebranding and a new visual identity.
Shifts in the Tech Labor Market
According to Drushim, the technological labor market is undergoing a dramatic transformation. Approximately 165,000 jobs were eliminated globally in the tech industry this year, intensifying competition in Israel. Company data reveals that every QA position receives an average of over 100 applications.
However, while tech companies are cutting back, traditional sectors such as finance, healthcare, insurance, and logistics have increased their tech-related job openings by more than 25% in 2026. This indicates that tech roles are not disappearing but are shifting from high-tech firms to traditional industries.
Most In-Demand Roles in August 2026
According to Drushim's data, the most sought-after positions in August 2026 include:
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Full-Stack Developers
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Manual Testers / QA Specialists
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Graphic Designers
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VPs of Sales
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Organizational Development Specialists
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VPs of Operations
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Technical Project Managers
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VPs of Procurement and Logistics
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Product Managers
Dana Ron, CEO of Drushim, stated:
"In a reality where the job market is changing before our eyes and competition for every position is growing, Israeli job seekers need more. They need a professional compass to guide them through their career advancement and a reliable tool to find their next opportunity. The upgraded Drushim becomes a partner that accompanies candidates hand-in-hand, from mapping their strengths in the AI era to closing professional gaps. Our goal is to reduce anxiety and ensure every worker finds a stable and precise workplace."





