Vegan Friendly

After two years of hard work and a significant budget raised from the public, a much-discussed advertisement by a well-known non-profit organization was rejected by Israel's main broadcasting bodies on the grounds of offending public sensibilities.

The Vegan Friendly organization has faced a ban on its latest commercial across Israeli television and cinemas. Regulators deemed the content 'controversial,' leading the group to shift its campaign to the US and UK markets.