Rami Levy Prepares to Shake Up the Market: Details on the New Branch

The "Rami Levy Stock" chain is nearing the opening of its new branch in the Ramle-Lod area. Today, the company released a short and intriguing message on social media: "More details soon. Very soon."

At the same time, the "Etz HaOren - Tool Center" chain, which supplies tools to "Rami Levy Stock," confirmed that goods are already arriving at the new location. "Goods are starting to flow to the Rami Levy Stock Ramle-Lod branch. A little more and the chaos begins," the post stated.

This will be the second "Rami Levy Stock" branch, following the opening of the first in Pardes Hanna-Karkur this past February. While the first branch saw high demand, the new location is expected to be significantly larger, covering approximately 3,000 square meters net compared to the 1,600 square meters net of the first store.

The chain plans to open the branch during the last third of August. CEO Yoni Dimri stated that after market research in the Ramle-Lod and Ono Valley area, the new branch is expected to offer a product basket at prices approximately 50% lower than local competitors.

The chain has previously announced launch promotions, including a "Kal Gav" bag set for 239 NIS, compared to a market price of around 400 NIS. Additionally, the company promised a "price surprise" in the Pop dolls category, alongside a wide range of tools in collaboration with "Etz HaOren."

Preparations continue despite a criminal incident on the night of August 5-6, when unknown individuals threw a fragmentation grenade at the construction site. The explosion caused damage to the store entrance, but debris was cleared by morning, and work resumed immediately.