Prima Hotels Offers Up to 40% Discount for Loyalty Club Members
Prima Hotels has launched a nationwide promotional campaign offering loyalty club members discounts of up to 40% on vacations across Israel. The special rates apply to bookings for stays between November 2026 and March 2027.
November has firmly established itself as a major global and local shopping season, with Israeli consumers increasingly turning their attention from traditional retail goods to leisure, travel, and experiential purchases. Capitalizing on this momentum alongside the ongoing election season shopping events, the Prima Hotels chain has announced significant discounts of up to 40% across its nationwide portfolio for loyalty club members.
The promotional window allows travelers to book advance urban getaways and relaxing vacations at reduced rates for stays taking place between November 4, 2026, and March 31, 2027. Reservations must be made directly through the hotel chain's official website, with free and immediate loyalty club membership available to all interested customers.
In Tel Aviv, flagship properties such as the Prima Tel Aviv and the Jacob Samuel Hotel are offering a 40% discount, excluding single rooms. Meanwhile, properties including City Hotel, Mendele Hotel, Hotel 75, and The Vera are featuring discounts of 35%, subject to specific room and board exclusions such as half-board restrictions or Friday night stays.
Jerusalem properties are also participating extensively, with Prima Royale and Prima Kings offering 40% off, though exclusions apply for Friday nights and specific classic room categories at the Kings hotel. Prima Park and Palace hotels provide a 35% reduction, with the Palace implementing additional blackout dates throughout November 2026.
Resorts across other regions round out the promotional offerings, including a 35% discount at the Dead Sea hotel for stays between November 19, 2026, and March 31, 2027, and a 35% reduction at the Prima Music Hotel in Eilat for bed-and-breakfast or half-board packages. Additional discounts ranging from 30% to 35% are available at the Galil, David Tower, and Millennium hotels, subject to individual property terms and room availability.
