City Market Opens First Flagship Branch in Netivot with 5M NIS Investment
Supermarket chain City Market has opened its first flagship branch in Netivot with a 5 million NIS investment, operating 24/6 with plans already underway for a second local store.

Private supermarket chain City Market continues its nationwide expansion, opening its first flagship branch in the southern city of Netivot with an investment of approximately 5 million NIS. Spanning about 700 square meters on Yehoshua Azulay Street in the Neve Sharon neighborhood, the new store introduces the company's updated commercial and design concept.
Alongside the launch of its inaugural Netivot location, the company has finalized a contract to open a second branch in the city, underscoring management's confidence in the local retail potential amid rapid municipal growth. The new branch operates around the clock six days a week, remaining closed on Shabbat, and holds an official kosher certification under rabbinical supervision.
Founder and owner Yossi Schwartz noted that entering Netivot with a major flagship investment marks a significant milestone for the brand. Schwartz added that the recent signing for a second store reflects enduring trust in the local market and ongoing efforts to adapt to shifting consumer demands across the country.





